Complete Guide To Corporate Finance

The Business Finance Guide

If you decide to start a water filter business, there are many things to be taken into consideration. Luckily, there are no strict rules or restrictions when it comes to opening a new business. If you feel you’re ready to start your own business, check out these 5 tips.

1. Get certified

The most important thing to do when starting a water filter business is to get certified as a water treatment professional. You can get a certificate from many professional organizations, such as the Water Quality Association. It’s important because certification makes your customers trust you more and it provides them with a sense security.

2. Work independently or open a franchise

If you want to start a water filter business by yourself, consider becoming an independent dealer. This way, you’ll have more freedom and you will get to manage your product the way you like. However, keep in mind, that if you are inexperienced, you will stumble across many difficulties. Therefore, ask for training from other vendors. It’s always better to be prepared beforehand! On the other hand, if you want to have plenty of support, consider purchasing a franchise. You will benefit of many services, such as technical and marketing support.

3. Choose your products carefully

There are different types of water filters on the market. You can commercialize them all or you can focus on certain products. If you check out some whole house water filtration system ratings, you will see that these are the most efficient types of filters, but they are also the most expensive ones and people might be reluctant towards buying them. If you do decide to also sell whole house models, read countless whole house water filtration system ratings and see what potential customers look for in this types of filters. In most cases, the high price of these filters need to be balanced by a good warranty in order to inspire trust.

4. Design a website

Hire someone to create a website where you can sell your water filter products, or do it yourself (if you know how). However, do not waste time and money on details! Use large and beautiful pictures of the same size (be consistent). Put a large and colorful BUY button. If your website is designed for women use purple or pink, for men use blue or green. However, since water filters are suitable for both women and men, opt for a neutral color. As your business grows you can invest in design but for now, focus on the quality of your product.

5. Ask for feedback

Your relative won’t have a great knowledge regarding interaction design, the user experience, etc …Instead, bring people to the site, as in people who are interested in buying what you have to sell. Analyze their behavior on the site, how they interact, what they click on and what they don’t click on.
These people are relevant for improving the design of the site. Upgrade design based on the above analysis, not on the opinions of friends. Also, do not waste your time and money buying views or likes from sites like Facebook, Twitter, Pinterest, Instagram and other social networks.

6. Keep low costs to increase operational efficiency

Many people think that once you start to make less profit you feel compelled to offer customers the same price or increase it, believing it will attract more customers. To attract more clients invest in promotion, not something else. Do not feel obligated to make your product more expensive. Focus on raising the quality, so you have a better product and service. Give them an appropriate price for the quality of your product, but in the same time a reasonable cost that will allow you to make profit.

Leave a Reply

You must be logged in to post a comment.